On Wednesday the 22nd of March, The European Commission published a Proposal to avoid greenwashing for advertisers by requiring brands and agencies to substantiate green claims. EACA has provided us with a Policy Brief further outlining what agencies need to know about this specific Proposal and how it fits into an increasingly complex regulatory framework […]
News
2023 APMC Star Awards – Meet the judges!
Paddy Power’s Best Campaigns.
A huge thank you to Jack Wilson, Head of Content and Channels and Mark Walsh, Content Manager, for their November presentation and the unique opportunity for APMC members to hear from one of Ireland’s best known advertisers – the home of Mischief – Paddy Power. A recording of the session is available exclusively for members, […]
4A’s webinar ‘How to ask for a price increase”
Friday, October 28th. Please contact karen@apmc.ie to register for this webinar.
Let’s get Quizical – photographs!
A big thank you to our members and sponsors for supporting the event!
Backup Marketing – Account Director (Event Management)
Backup Marketing is a leading event management agency based in Dun Laoghaire, County Dublin. We have a great team of 20 professionals working across client service, strategy, design, digital, production, promotion and finance. Established 25 years ago, we create events for some of Ireland’s largest companies from diverse industries including technology, retail, property, pharmaceutical, financial, […]
EACA Talent survey – your help needed!
This survey is an initiative from our International Creative Agencies Council (IAC). It will be conducted in collaboration with our education network edcom and it is supported by WARC. The ethic and research department of Falmouth University helped setting up the survey. Please note: Survey takes 7min The survey is conducted on a completely anonymous […]
A warm welcome to Aisling Wilde from Coca-Cola as she joins our judging panel.
With 10 years of FMCG sales and marketing experience, Aisling is a consumer brand leader, passionate about marketing communications and product innovation that accelerates growth, profit, and brand loyalty. Bringing a solid portfolio of results, designing/testing locally, then scaling success internationally via campaigns such as the digital-first ‘Share a Coke’, ‘Fanta Lab’, and ‘Coca-Cola Christmas’. […]
Navigating the World of TikTok
Learn how to navigate the world of TikTok with firsthand insights shared by Irish TikTok star Lauren Whelan. About this event More than 500 million people use TikTok each month with the overwhelming majority of users between the ages of 13–24 years old. If your target audience includes Millennials or Gen Z, you really should be using […]
APMC Star Awards 2021 – The show will go on!
We asked our members if they would like the APMC Star Awards to take place this year and we are delighted to report that the response was unanimous! Our Awards will be open for entry in early June 2021. The categories and format of the awards will change to suit the type of work that […]
