IPM Webinar – Future of Shopper Marketing: AR You Ready?

July, 31st @ 11am.

Ready to dive into the future of retail? The IPM has kindly invited APMC members to an exclusive webinar that captures the evolving landscape of shopper marketing. As rapid changes sweep over stores in the UK, driven by advancements in smart technologies such as Augmented Reality (AR), Geo-proximity tagging, digital screens, and the ubiquitous QR Code, it is time for IPM to unpack how these innovations are redefining marketing strategies and shopper journeys.

Speakers

Josephine Miller, Creative Director and Co-founder of Oraar Studio

Dan Hirons, Co-Founder & Production Director of Activation

Mike Anthony, Co-founder and Global CEO of engage

The Topics

  • The emergence of AR in shopper experiences
  • How technologies are engaging shoppers, pre, during and post in-store experience
  • How these new technologies and techniques can be applied to your campaigns

Please contact karen@apmc.ie to obtain the meeting link.