Winners 2016

C/W = CATEGORY WINNER    
Category NameAgency ClientCampaign
Category A1: Retail & Consumer Durables, Automative and Household GoodsGeometry @ OgilvyDonnybrook FairMalahide Store LaunchSILVER
Irish International DIDDID RedNovemberBRONZE
Cawley Nea/TBWAMINIRound Ireland RelaySILVER C/W
Category A2: FMCG - FOODCawley Nea/TBWAMcDonaldsFree Breakfast FridayGOLD
Real NationBrennans BreadBrennans Healthy Heroes Lunch ClubSILVER
Geometry @ OgilvyHeinzBack to school heroes BRONZE
BACKUPMondelezCadbury Christmas 'elfieGOLD C/W
Verve the Live AgencyUnilever Magnum Pleasure StoreBRONZE
HAVAS Worldwide DublinPepsico IrelandWalkers Crisps - add crunch to your lunchBRONZE
goosebumpKerry GroupFire and Smoke - hellishly good launchBRONZE
InSight Marketing & Brand ServicesJohn WestJohn West hassle free seafoodSILVER
goosebumpKerry GroupDairygold celebrating 30 yearsBRONZE
Category A3: FMCG - Non-foodVerve the Live Agency UnileverPersil kits for schoolBRONZE C/W
HAVAS Worldwide DublinPfizerEmergenCBRONZE
Category A4: Non-Alcoholic BeveragesGuns or KnivesCoca-ColaDiet Coke - Impulse BankSILVER
Mixtape MarketingBritvic IrelandFruit Shoot Mini MudderSILVER
Verve the Live AgencyCoca-ColaYour Summer Your Choice GOLD C/W
HAVAS Worldwide DublinSuntoryLucozade Sport Conversion ChallengeBRONZE
Category A5: Alcoholic Beverages - BeerGuns or KnivesHeineken IrelandIt's your callGOLD
Guns or KnivesOrchard ThievesLaunch of Orchard ThievesGOLD C/W
Grooveyard Ltd.C&C GleesonCorona Extra - find your summerBRONZE
HAVAS Worldwide DublinHeineken IrelandThe Tiger uncagedGOLD
Category A6: Alcoholic Beverages - Wines & SpiritsBoys and GirlsIrish DistillersJameson Cult Film Club - GhostbustersBRONZE
HAVAS Worldwide DublinEdward DillonSouthern Comfort - always comfortableGOLD C/W
Category A7: Service Industries, including Financial Services and UtilitiesCawley Nea/TBWAElectric IrelandPowering KindnessSILVER
Cawley Nea/TBWAElectric Ireland90's Power PartyGOLD C/W
Real NationBord Gais EnergyBGE Student Theatre AwardsBRONZE
Elevator Promotional MarketingDanske BankBig Screen RewardsBRONZE
Verve the Live AgencyJust EatJust Eat retreat 2015SILVER
Category A8: Media, IT and TelecomsPublicis GroupTG4Pioc do RideGOLD C/W
Backup MarketingTesco MobileMeet the WaddlesBRONZE
Category A9: Government, Charity and Cause RelatedGuns or KnivesHailoDrive for EqualityGOLD C/W
Boys and GirlsGorta Self Help AfricaHunger SauceGOLD
Category A10: Business to Business & Trade and SalesforceBoys and GirlsThe Hardware Association of IrelandSave HRI'sBRONZE
Boys and GirlsBoys and GirlsSharks in the canalSILVER C/W
HAVAS Worldwide DublinHeineken Ireland Heineken Counter Craft 2015SILVER
goosebumpKerry GroupFire and Smoke - sell inSILVER
Category A11: Tourism Travel and LeisureGuns or KnivesHailoHailo - 3rd BirthdayGOLD C/W
Publicis GroupIarnrod EireannTrips to rememberSILVER
Category B1: Best long term CampaignImagine MarketingCommunicorpSpin 1038 SandstormBRONZE
Geometry @ Ogilvy UCDThe world of UCDBRONZE
Boys and GirlsIrish DistillersCampo Viejo Tapas TrailSILVER C/W
Category B2: Best Promotional InnovationVerve the Live AgencyCoca-Cola360 Selfie StageGOLD C/W
HAVAS Worldwide DublinHeineken IrelandHeineken Counter Craft 2015SILVER
HAVAS Worldwide DublinHeineken IrelandThe Tiger uncagedGOLD
Category B3: Best Integrated CampaigngoosebumpKerry GroupFire and Smoke - hellishly good launchBRONZE
HAVAS Worldwide DublinEdward DillonSouthern Comfort - always comfortableSILVER
Verve the Live AgencyVHI HealthcareVHI WMMSILVER
Boys and GirlsThree IrelandThe Perfect SurpriseBRONZE
Guns or KnivesHeineken IrelandIt's your callSILVER
Guns or KnivesOrchard ThievesLaunch of Orchard ThievesGOLD C/W
Category B4: Best Use of Digital, including app, Mobile Website and Social MediaCawley Nea/TBWA

MINIRound Ireland RelaySILVER
Cawley Nea/TBWAElectric IrelandPowering KindnessSILVER
Guns or KnivesHeineken IrelandIt's your callBRONZE
Guns or KnivesOrchard ThievesThieve a Pint SILVER
Cawley Nea/TBWAESBTimbrGOLD C/W
Guns or KnivesHailoHailo - 3rd BirthdaySILVER
Guns or KnivesHailoDrive for EqualitySILVER
Cawley Nea/TBWAElectric Ireland90's Power PartyBRONZE
Category B5: Best use of Experiential <30K (less than 30K)Verve the Live AgencyJust EatJust Eat retreat 2015BRONZE
Verve the Live AgencyVHI HealthcareVHI @ Women's WorldSILVER
Verve the Live AgencyCoca-ColaCoca-Cola LifeBRONZE
Publicis DPermanent TSB#NeedMoreSpaceGOLD C/W
Imagine MarketingKeogh'sKeogh's Perfect PicnicBRONZE
Boys and GirlsThree IrelandThe Perfect Surprise - activationBRONZE
Category B6: Best use of experiential >30K (more than 30K)HAVAS Worldwide DublinSuntoryLucozade Sport Conversion ChallengeGOLD C/W
HAVAS Worldwide DublinHeineken Ireland The Tiger uncagedSILVER
HAVAS Worldwide DublinEdward DillonSouthern Comfort - always comfortableGOLD
Cawley Nea/TBWAElectric Ireland90's Power PartyBRONZE
Mixtape MarketingBritvic IrelandFruit Shoot Mini MudderBRONZE
Verve the Live agency UnileverMagnum Pleasure StoreBRONZE
Category B7: Best visibility at point of purchasegoosebumpKerry GroupFire and Smoke - hellishly good launchSILVER
Delta GroupThree Mobile The Perfect Surprize SILVER C/W
HAVAS Worldwide DublinPepsico IrelandDoritos RouletteSILVER
Geometry @ OgilvyHeinzBack to school heroesBRONZE
Backup MarketingTesco MobileMeet the WaddlesBRONZE
Category B8: Best Use of broadcast mediaIrish International DIDDID Red NovemberBRONZE
Runway MarketingC&C GleesonBulmers Seat in a commentary StudioSILVER C/W
Cateogry B9: Best use of a small budgetImagine MarketingKeogh'sKeogh's Perfect PicnicBRONZE
Boys and GirlsIrish DistillersJameson Cult Film Club - Ghostbusters SILVER
Boys and GirlsDulux Cuprinol BloomSILVER
Boys and GirlsGorta Self Help AfricaHunger SauceGOLD C/W
Backup MarketingMediaworks/McDonalds McMór Burger EventBRONZE
Category B10: Best CREATIVE EXECUTIONHAVAS Worldwide Dublin


HeinekenThe Tiger UncagedGOLD
Guns or KnivesHailoDrive for EqualitySilver
Boys and GirlsGorta Self Help AfricaHunger SauceSilver
Publicis Group TG4Pioc do RideSilver
GRAND PRIX 2016Guns or KnivesOrchard ThievesLaunch of Orchard Thieves