The annual APMC promotional marketing Awards have, over the last twenty years, helped to raise standards in sales promotion and promotional marketing. Just as importantly, they publicise the contribution which promotional marketing makes in helping a broad spectrum of companies achieve their marketing objectives. The APMC Star Awards provide the opportunity for promotions to be compared and judged by a panel of expert judges.
Gold awards will be made in each category to the outright winner providing the entry achieves 75% or more of marks. The minimum rating for silver is 65% - 74%, while the minimum rating for bronze is 55% - 64%. All Gold winners are eligible for the best overall promotion award for 2013 - the Grand Prix, which is awarded at the discretion of the judges.
Gold winners or the top award winner in each category will be eligible to enter the IMCC European Federation of Sales Promotion 'Best of Europe' Awards and the MAA GLOBES international Awards programme.
While you would of course be delighted to win, it is an honour to be considered for an award. In recognition of this, the APMC will inform all entrants nominated in each category three weeks in advance of the Awards Ceremony. To be nominated for an award, a campaign must be one of the top six in that category and score a minimum of 55%*. A nomination does not guarantee an award.
*Where more than 3 campaigns win awards in a category, more than 6 campaigns may be nominated.
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